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Professional B2B-Journal for the Adult-Entertainment Industry

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New NS Novelties Renegade arrivals at SCALA

15.07.2019 | Wijchen, the Netherlands – SCALA is excited to announce the arrival of six new designs in the Renegade collection by NS Novelties. Made of quality materials such as luxurious silicone, and packaged in a modern, masculine way, these Renegade arrivals are a prime choice in intimate male pleasure. Customers can choose between the […]


Inventory and Software Updates

12.07.2019 | North Bergen, New Jersey – Because of its upcoming inventory and software updates Nasstoys will be closed on Friday, July 19th. Shipments will resume Monday, July 22nd. Customers should try to place their orders by Wednesday, July 17th, in preparation for the closure. Nasstoys apologizes for any inconveniences and thanks the customers for […]


Celebrate National Orgasm Day this July

11.07.2019 | Bath, UK – July 31st marks National Orgasm Day and to celebrate Lovehoney’s B2B team is offering 10 percent off its Fifty Shades of Grey Silky Caress Lubricant  100 milliliters – the perfect accessory to give your customers the ultimate big O! A luxurious addition to anyone’s box of tricks, the Silky Caress […]


Professional B2B Journal for the adult entertainment industry

Welcome to SIGN Magazine, the B2B trade medium for the erotic and adult entertainment industry for Europe.

On our website we present you, the European erotic traders, with current news from erotic industry producers and wholesalers, alongside impressions from the international happenings at the global industry events. As well as this we also provide an overview of information from selected categories, taken from our monthly magazine.

SIGN Magazine Europe is released in the English language at the beginning of every month, and is sent to registered erotic industry traders and companies throughout the whole of Europe, and also to a number of addresses in North America and Asia. The print-run of SIGN Magazine Europe is 5.000. SIGN Magazine Germany is released in the middle of each month in the German language.

Both issues can also be found online for our registered users, and can be downloaded as a PDF for digital use. Link (Login required).

Fair Calender

Tradeshows are the places where the adult industry comes together. Companies take the chance to present their newest products and can directly inform their customers. See all events and dates here…


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Products in Focus

In our monthly rubric, we concentrate on the diversity of erotic products which are a special treat for the eye or which provide fascinating new functions and techniques. See the amazing products here …


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Trade shows, product presentation, industry events, company visits and naturally parties. We're in place where all the industry people come together and show their products, find a detailed insight here ...


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Magazine PDF's

As a special service for our screen and online readers, we have the latest SIGN Europe available in PDF format. Also you can have a look on previous issues. Read it online or download it for your archive …


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The latest from the industry

In the news we present the most up-to-date press releases from the adult industry, from toy producers, the manufacturers of fetish articles, manufacturers of sexual wellness products, film productions, distributors and wholesalers, and also exhibition organisers. From innovations and product developments, through personal news and company information, all the way to special offers and the latest advertising media, we provide our readers, both online and offline, with the most current news from the companies that make up our diversified and eventful industry.

We are an important point of contact for the erotic industry when it comes to presenting their latest developments and products throughout Europe and internationally in the internet. Manufacturers, brands, distributors and wholesalers, place their trust in us when they wish to increase their online presence. Our magazine readers and visitors to our website also get their money’s worth, and can make sure they are always up-to-date with the latest industry news.